Arts Presenters 2012 Edition

I have been attending the Association of Performing Arts Presenters (APAP) conference this past weekend. I am sure I will have more to say on the subject in future entries, but I wanted to post a few reflections and impressions while they were fresh.

First, I wanted to give some congratulations and props to Mario Garcia Durham, the new President and CEO of APAP on this, his first conference with the organization. I had met Mario a handful of times before in his capacity as the Director of Artistic Communities and Presenting at the National Endowment for the Arts. I was always set at ease by his open and welcoming manner when I had consultation sessions with him.

I took it as a good sign that he invited the Emerging Leadership Institute participants and alumni (of which I am one) up to his suite to discuss what we felt was the future for the field. We didn’t have a lot of time with him, but it was a promising sign. I also thought it was a promising sign that he got a standing ovation at the start of the conference from the membership. (And even more promising that he decides to discard a long speech he had prepared at another gathering!)

For this conference, I decided to break out my laptop and do a little live tweeting from different sessions. I had a great time doing it and could really see the utility of the activity for the conference, and somewhat by extension, for Tweet Seat programs that have been emerging at various arts events. I will say though that I really felt that I ended up missing many aspects of the sessions I was attending. Not only in terms of not entirely absorbing points people were making, but also some of the nuances of what they were saying. Even though my brain and multi-tasking abilities may not be on par with those of the younger generation, I can’t help but think they would indeed suffer from the same situation.

I was also surprised given the size of the attendance that more people weren’t tweeting from the various discussions going on, at least not on the official hashtag, #APAPNYC. Didnt see much on the counter-conference hashtag #APAPSMEAR, either. Many people used the hashtags to promote their showcases, but didn’t really seem to overdo it.

I was a little disappointed that there weren’t more people tweeting from the sessions because there were often a number I wanted to attend running concurrently and with a few exceptions, no one was reporting what was transpiring in those rooms.

On the other hand, there were a fair number of people following along. I appreciate all those who signed up to follow my twitter feed. Between those who started following me and those who were tweeting themselves, I found a number of new interesting people to follow in turn.

One interesting thing I noticed was a change in the underlying theme of the discussions at the conference. In the past it has often been about declining attendance and funding. This year it seems to be more focused on social and cultural trends, perhaps thanks to the Occupy Wall Street movements. People were talking about loss of identity, disenfranchisement, fragmentation and polarization of society.

Questions were raised about what role arts organizations would have in addressing this and place in the community rather than how to get more people through the doors. One of the major speakers at a few of the sessions was John Fetterman, the mayor of Braddock, PA who has attracted a lot of national attention for his efforts to revitalize his town and reverse the decline by the use of art and community efforts. As part of one effort, they took the bricks from a demolished garage to make a communal bread oven.

I will try to post more on the conference in the weeks ahead as I am able to digest the experience.

First Creative Campus Class Reports In

As I have been reading blog entries about the recent Association of Performing Arts Presenters annual conference, (APAP) I have seen mentions of Creative Campus project presentations. Since this information isn’t widely disseminated, I thought I would give the projects and the participating organizations some publicity to share the news of their success.

First a little history, APAP administers the grants program but the original idea emerged back in 2004 at the 104th American Assembly. (The paper they produced on the concept may be found here.) The first group of projects is drawing to a close (though some were only one year projects and have been completed) and the granting for the next group is in process.

Many of the organizations in the first group created dedicated webpages to archive their efforts which you may be interested in visiting.

Dartmouth College dedicated themselves to exploring the class divide in the surrounding community as well as within the college community.

The University of Nebraska Lied Center worked with multimedia performance group Troika Ranch to create a new performance piece, bring the disparate departments of the university together in creative experiences, and most interesting to me, adapt motion performance software for modern dance for use with rehabilitation patients.

This is not to be confused with the efforts of the University of Kansas Lied Center’s project, Tree of Life Creativity – Origins and Evolution which involved a intra-campus collaboration as well as partnerships with other campuses.

The University of Iowa’s Hancher Auditorium, still displaced by the damage caused by the flooding of summer 2007, commissioned the development of a world premiere, Eye Piece, in cooperation with various departments. The work explores the process of gradually losing eye sight. The topic may seem a strange one until you learn that the university’s Carver Family Center for Macular Degeneration was a project participant.

The University of North Carolina-Chapel Hill’s current theme is Diasporas. I say current, because it the description implies there is a different theme each year. Indeed, the APAP website information about the project lead me to believe it was about the death penalty. The university’s some times controversial summer reading program is a partner in this project along with the departments of communications, dramatic arts and resident LORT company, Playmakers Rep.

I wasn’t able to find information about their respective projects on the Hostos Community College or Stanford University sites, so the final project is Wesleyan University’s Feet to the Fire on global warming. This project involved interdisciplinary learning that appears to have permeated every corner of campus activities and moved out into the surrounding community. From the video summary of the project, it sounds like people who attended their events felt the power of the arts was essential to getting the message across, as was suggested in recent posting.

Even though the project officially ended last June, the university has continued to provide the experiences they initiated. Like most grant programs, I am pretty sure this was the goal–that the funded initiative will be perpetuated. If you are inspired by what you see, it is unfortunately too late to get into the current grant cycle. But it is the perfect time to start conversations about what you might like to do–including prodding a local university member of APAP to get involved.

Bootstrap Conducting

Continuing on with the theme of young artists forging places for themselves, I was recently reading about a young conductor, Alondra de la Parra and couldn’t help being impressed. The interview I read was in the Arts Presenters’ magazine, Inside Arts. I don’t know what the general consensus of her abilities is in the orchestra world, but that hardly prevents her bootstrapping efforts from being inspirational to other young artists and administrators.

Apparently the transitional moment in her career came when the Mexican consulate asked her to put on a concert and she ended up as a one person “manager, press agent, producer, presenter, fund raiser and conductor” for the event. She describes the experience as a nightmare and had decided to go back to school. However, so many people saw the event as a success and told her she had to continue on. That is how she ended up founding the Philharmonic Orchestra of the Americas which describes its mission as “a laboratory for artistic expression, embracing our responsibility to support promising young performers, composers, instrumentalists, conductors and all kind of diverse artists from Latin America and beyond.”

Watch the video here to learn more about their philosophy and the way they are involving school children in composing music for the orchestra.

One of the benefits of having had gone through that initial trial by fire is that Alondra feels “it makes me relate to almost every person that goes into a symphony orchestra, from the PR director, to the stagehands to the librarian.” Reading Adaptistration all these years, this is apparently a rare quality among musical directors. She says as much in detail in a 2008 NYT article. (2nd page, 3rd column)

At the end of the Inside Arts piece, she is asked what she would like presenters to know about orchestras. She makes the oft mentioned points about demystifying the music so that people don’t feel they need to know every detail about the piece and the composer–and of course the appropriate time to clap–to enjoy the performance. At the end she comments, (my emphasis) “When you go to a rock concert, nobody is going to ask you do you know who the band is and do you really know their first album in ’82. Nobody cares as long as you yell and jump and enjoy it. The next time, you’ll know the song. You’ll sing the song.”

I would like to think that there is a chance for orchestras if more leaders like her start emerging. There is a lot of excitement surrounding Gustavo Dudamel leading the Los Angeles Philharmonic. El Sistema has come to the US and will perhaps manage to transform the lives of young people here as it has in Venezula. (Is it my imagination, or does Latin America seem poised to save classical music?)

As I read about the Honolulu Symphony facing bankruptcy, and the problems other orchestras are facing it seems that the excitement generating can come none to soon.

Stuff You Can Use: Tech Soup

Ah, technology! Today I was sitting in my theatre attending a meeting. A few rows ahead of me was a woman who I was supposed to meet in my theatre after the meeting. About a half hour before the meeting was schedule to end, the woman texted her assistant asking her to call me and let me know she couldn’t make our meeting. I am not quite sure why she didn’t just get up and talk to me. The room was only 1/4 full so it wouldn’t be hard to find me. People were moving in and out to use the restrooms so there was no unstated prohibition against getting up during the meeting. But I suspect this is the sort of technology use I need to expect in coming years.

With that in mind, I wanted to point out a webinar Arts Presenters held in June about non-profits using technology. Arts Presenters had a representative of Tech Soup, Becky Wiegand, talk about non-profits using technology.

Tech Soup is a non-profit which, among other things, administers technology donations and reduced fee programs to non-profit organizations for companies like Microsoft and Adobe. If a company has conditions like only wanting materials to go to health services and after school programs for kids, Tech Soup distributes the products to people who qualify. Registration with Tech Soup gives you access to these programs and require you verify your tax status and purpose.

Once your organization is set up, you can go “shopping” for software. Their web interface apparently advises you if are eligible to receive the software or not. If you don’t qualify or don’t see something you would like, you can make a request for a donation.

Tech Soup also offers articles and webinar classes to help you discover how to use technology and what the potential value might be. So you can learn about low cost donor management software and what an effective use of Facebook might be for your organization. The site also has forums upon which you can ask other members things like their experiences using software you might have or be considering.

I strongly suggest investigating Tech Soup’s site to learn more. It is probably worth listening to the webinar. It is an hour long, but this particular piece actually has a video of the slideshow/web navigation that accompanies the talk. You can see where to look on the Tech Soup site to find various resources. Ms. Wiegand also mentions a lot of other technology resources that provide information, services and software either for free or more affordably than generally available and visits some of those sites as well.