2012 Year In Review

I often tell people that it surprises me what postings take off. There are things I write that I think are really insightful that barely get any notice. Other posts that I just dash off after hours of trying to think of something pithy to write about will garner all sorts of attention.

I pretty much see it as a parallel for the whole non-profit arts experience so I don’t take it personally if I don’t get a lot of attendance at the stuff I deem to be brilliant masterpieces.

However, looking back at the posts that garnered the most attention in 2012, I am assured that my dreck isn’t rising to the top.

The most traffic by far went to my post Forget Dynamic Pricing, Use Placebo Pricing

The Next Most Visited Page was The About Me page (you like me, you really like me!)

But the second most visited post was Your Mouth Says Innovative, Your Pictures Say Status Quo

Third, is unexpectedly, Dramaturgy Is Everyone’s Responsibility. In the coming year I may have to explore the subject more often.

Fourth and Fifth were June’s Embracing The (Cost) Disease and last month’s Expectations Feed The Disease. I wrote about Baumol’s Cost Disease three times last year and two of those entries popped into the top 5 so apparently the subject is of some interest.

What I was most inspired by this year was an animated typographic video of Ira Glass’ advice about creativity. The post I included it in is a little long and doesn’t do justice to the frisson I experienced when I watched the video so I won’t link to it. However, I used the video in a couple presentations this year, including a middle school career day.

My favorite line is right near the beginning where he talks about how when you first start out, what you are making isn’t really all that good, “But your taste, the thing that got you into the game, your taste is still killer.”

Like Glass, I wish someone told me that when I was first starting out.

Present Ability≠Quality Of Creative Taste

Brain Pickings had an animated kinetic typography video of Ira Glass’ advice about how to succeed in creative work. Essentially he says when you are starting out to produce creative work, your taste is likely excellent but your execution is probably going to suck. You need to refine your work by exercising your abilities at every opportunity.

This topic has been on my mind quite a bit recently. I had a slightly new understanding about that advice we usually give to young people about entering a career in the arts: “Don’t do it unless you can’t imagine yourself doing anything else for the rest of your life.”

When that advice was first given to me, I interpreted it to mean that if there was any other career path that appealed to me, I should pursue it instead. I recently realized it also means you should be prepared to spend the rest of your life honing your skills through exploration and repetition.

Depending on your specific discipline, in every moment of your life, some part of your consciousness needs to be observing the interaction and behavior of everything around you-living things, light, sound, smells, movement, material properties, physics, speech, text, color etc,. Then you need to choose to take what you observed and make it part of your practice.

Perhaps it is just being the child of two teachers, but I don’t understand people who don’t want to learn a little something more each day. I suspect most people of an artistic temperament similarly have an underlying curiosity that drives them to ask, observe and experiment.

The thing that is tough is having patience with your own failings for weeks, months and years. I pursued certification in secondary education when I was an undergraduate and I remember that one of the things my cohort suggested for our training program was a refresher in grammar. Once we got up in front of the class, we realized we couldn’t properly teach it having ignored it for so long as students ourselves.

A couple weeks ago I properly used “fewer” rather than “less” in a sentence and a woman who just started teaching second grade about five years ago asked me about the grammar rules. There were some implications in her tone that she viewed me with some respect but also as a grammar nerd. I chuckled inside recalling being at uncertain about grammar rules when I was fresh out of college. I decided not to tell her that even though I had about 20 years on her, I really only felt like I started to understand many of the grammar rules in the last 8 years I have been writing this blog.

Now I worry that my writing is getting a little too stilted every time I go back to revise sentences to read “with whom/which.”

I am not trying to promote the pursuit of good grammar as something everyone should do. Nor am I trying to say it will take 30 years to attain. I have always been a voracious reader and have done a lot of writing throughout my life so I have had a lot of exposure. I am not sure when better grammar started to matter to me.

And I certainly don’t follow all the rules. <—-I will start sentences with "and" and will use the singular "they." At some point I realized better grammar would improve the quality of my blog posts and give me a better understanding of grammar and started to make incremental changes in my practice.

I recognized an important point in Ira Glass’ assurances that inability to express one’s creativity has no bearing on the quality of your taste. There are plenty of people who have great taste who have no ambitions to express it as an avocation or vocation and suffer no anxiety over it. It is only when we are frustrated at our inability to express ourselves that we suddenly decide there is a direct relationship between our creativity and quality of its manifestation.

No one would claim you couldn’t have a great vision for an opera simply because you didn’t speak Italian. You just wouldn’t be able to create a good opera in Italian without help. Even after a year or so of learning Italian, your opera probably wouldn’t be too good because your understanding of Italian would only be overlaid on your English language skills, sitting awkwardly atop them.

It is only after long involvement with Italian when the language becomes organic that you can finally effectively express your great vision in Italian. That original vision didn’t suddenly get better because you learned Italian. Italian just happened to be superior to English as a mode for expressing your vision and it naturally took awhile to develop your proficiency.

I am digging Brain Pickings these days. You should visit the site. If you can’t do that, then at least take 2 minutes to watch Ira Glass’ advice

Buying From The Source

I recently became a member of my local public radio station. I “came out” as a non-member while a guest on the Spring Fund drive and declared I was ready to sign up. My hope was that it would inspire others to do the same. What I didn’t mention was that while I really enjoyed the high quality news and information, what tipped me into the membership column was the show This American Life. I am crazy about the show and wish I had gone to see host Ira Glass speak at the Arts Presenters conference when I was there a few years back.

The thing is, I am not usually listening to the radio when the show is on so I generally consume the program over my computer while I am at home. Consume is an appropriate word because there have been times where I have listened to three shows from the archive in one sitting. (Well, often I am dusting, mopping the floor or folding laundry, but you get my point.) Not long ago, before you could listen to any episode, a short segment would play with Glass asking you to donate to support the rigorous story gathering process they engage in.

If you aren’t aware, generally your donation to the radio station goes to pay for the programming you hear. Your support of the station indirectly supports shows like This American Life. It made me think–I am not listening to the show on the radio. Even though my donation is going to support the show, should I perhaps not be supporting the show more directly? I am using their internet bandwidth to listen to the show. Coupled with some other recent occurrences, I realized this sort of thinking may end up impacting arts organizations in the near future.

In the last week or so, National Public Radio decided it was changing its name to NPR just like Federal Express changed to FEDEX some years ago. Their decision is based on the fact that the content is no longer only delivered and received over the radio and can be heard on the web and in podcasts, among other media. In fact, often you can scan the transcripts of a segment on their website rather than listening at all. They are beginning to increase their focus on online presence and delivery of content. But what if the individual shows do their own fund raising? It might be possible that they will undermine the local stations’ fund drives. This American Life does some really impassioned and well argued promos for the local radio fund drives. But as funding gets tighter, might shows like their shift focus to their own survival?

The national office of PBS is looking at making a nationwide fund raising appeal directly to donors and it is making local television stations nervous that it might undermine their own efforts. It might be a bad idea if it did since PBS needs the television stations as a distribution system. Unless they are seeing more people interested in viewing their content online rather than on television.

But nothing can compare to live performance right? Well, as you may be aware, the Metropolitan Opera has a fairly successful program where they broadcast their shows to movie theatres. And a writer for the London Telegraph says watching the National Theatre in a movie theatre is better than attending the event live. You already have the opportunity see the National Theatre productions at about 50 cinemas around the US this summer.

One thing NPR has going for it is the variety of programming it offers. If I donate $50 to This American Life, that is all I have supported. If I donate the same or more to my local NPR station, I am supporting a wider variety of programming I enjoy. That is the potential advantage the cinema owners have. There is a possibility of curating a wide experience from the very best in the field. This is what I and many others around the country do now, only the guys with the movie screens won’t have to pay for hotels and travel which immensely increases the pool from which to select. Their curated season might include opera from the Metropolitan Opera, classical music from the Philadelphia Symphony, theatre from the Guthrie Theatre and Oregon Shakespeare Festival. While I would argue you miss half the experience by not attending the latter two in person, such a program would bring excellent performance to people who don’t have the means to travel. (Though you will still have to shush those damn kids in the back rows.)

Of course, it also changes expectations of performances by everyone else. So the question is, will a rising tide raise all ships as people become more interested and less intimidated by the attendance experience or will the cinema events cannibalize local audiences who would rather see the Broadway production rather than the local production or the bus and truck tour. Likely it is a time will tell situation which hinges upon how wide the cinema project spreads and how invested those with the means become in creating and promoting these shows.