All Entries Tagged With: "Ticket Prices"
Standin’ In A Line To See Bob Dylan
Interesting piece in the San Francisco Chronicle via Artsjournal.com about Bob Dylan’s ticketless concert experiment that had a lackluster result. Basically, in attempt to avoid the high ticket fees tacked on by ticketing services and scalpers, Dylan decided to charge much less for tickets than at other venues. The catch was that you had to [...]
The Bad Makes Me Look Oh So Good
Dan Ariely did a talk for the 2008 TED conference about how irrational we are when making decisions. The whole talk is quite entertaining. What really caught my attention comes around 12:30 where he talks about how a useless option can make other options look more valuable. He uses an example of a mistake on [...]
Is Your Price Right?
Via Bill Byrnes, Dean of the College of Visual and Performing Arts at Southern Utah University, I recently became aware of a company called The Pricing Institute. Their services seem to focus mostly on optimizing the pricing structure of arts organizations. My initial thought was that price does not develop relationships. If I am going [...]