Tag Archives | KUSC

Ratings Anomaly in L.A.

At the risk of sounding like a Republican who doesn’t want to believe the polls, there’s a weird thing happening in Los Angeles with KUSC’s ratings. From the LA Times: Arbitron says KUSC has lost more than half its core audience over the last 20 months. Ratings declined moderately during 2010 and the first half of [...]

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More Classical – A Tale of Three Cities

San Francisco: The somewhat convoluted steps that have gone into making commercial classical KDFC into a public station in the crammed Bay area market is starting to resolve with a new ruling by the FCC. Commercial KDFC’s powerful signal was sold 17 months ago, and to keep classical music on the air, the Classical Public Radio Network in LA acquired a [...]

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Adding Translators in Eugene OR

Reader Brian Marchan is on top of the classical radio news.   He reports that KWAX in Eugene OR is adding three translators serving Sutherlin, Roseburg and Tri-City.  He also speculates that this might eventually affect programming in Roseburg. I wonder if the translators could eventually signal a format flip for other Univ of Oregon stations in [...]

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Once Again, KUSC Gets It

I’ve always maintained that if a classical music radio station wants to be healthy, it needs to be Arts Central for its community.  That means the station should be the first place people turn for info.  For that reason, a good radio station will be the keeper of the community arts calendar.  It’s not rocket science and it’s [...]

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