Catching Up On the News

Classical radio is not quite ready to bite the dust just yet! Two brand new 24-hour classical services in three markets are gearing up to go live this fall:

In Columbus, Ohio a new 24 hour classical station is about to start up.  Ohio State University’s WOSU is acquiring an adult alternative rock station and relaunching the frequency in the fall as Classical 101.  WOSU at 89.7, now dual format, will become an all news station carrying mostly NPR programs.  You can read about it here, on the WOSU website.

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Must Read: Radio Done Right

The National Association of Broadcasters (NAB) is meeting in Philadelphia this week, and with the recession and general media discouragement pervading our field, they decided to put together a positive message — much needed!  The result is a booklet called Radio Done Right, which you can read online by following the link.   I highly recommend it.  It will  remind you of what you already know and will bring you back to some sort of balance if you’ve been making knee-jerk decisions.  We all need help maintaining the courage of our convictions.

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