Volunteers

Thank You, Volunteers

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Tech Soup had a tweet linking to a post on HandsOn blog post containing tips for writing thank you notes to volunteers. One of my initial reactions to some of the suggestions like writing the notes out by hand and writing drafts first, made me think that if we had time to do that, we wouldn’t need the volunteers in the first place. We actually do hand write our Christmas cards to volunteers and follow HandsOn’s tips about personalizing the message by acknowledging things they have done or contribute to our efforts. But that is a really long undertaking.

While thinking about adding writing a first draft to the process for every person makes me groan, they are correct that the more you write, the better you get and the easier it is. Also, thanking everyone by hand once a year like we do at Christmas does make the process onerous. Acknowledging people throughout the year as they provide great service breaks the effort up a bit more. It is probably more impressive to the volunteer when they receive a note out of the blue in the middle of April than at a traditional time like Thanksgiving or Christmas.

I have read many of the tips they offer before, though it is always helpful to be reminded. A tip they give that I have never really considered is the first one.

1) Focus on the volunteer.
Before you write the thank you note, try writing the volunteer’s address on the envelope and write it out by hand. As you’re writing their address, think about your relationship to the volunteer; think about where they’re living and how they’re serving. It will help you to write an individual message for that volunteer.

I think that addressing the envelop first and thinking about the volunteer is a good exercise for focusing your mind on what you want to say in the message. Often I will come to a person’s name on our list and my pen will sit poised over the paper as I try to recall all the contributions they have made. Addressing the envelop fills that time and can help you generate some thoughtful remarks as you think about them. The suggestion of thinking about where people are living intrigued me a little. I never really focused too much on that, but just thinking about the process of thinking of where my volunteers live reminded me that those who volunteered for the various organizations for which I have worked have been retirees living on fixed incomes and have invested a fair portion of their limited resources in travel and preparation for volunteering. Some of the best volunteers I have had were families in the lower income range where the parents were trying to instill the values one derives from volunteering.

As something of a corollary to this subject, the blog has a link in the right column to an Acrobat document, “The Nine Basic Rules for Volunteer Recognition.” It reiterates some of the same things about timing and degree of recognition.

1. Recognize . . . or else — The need for recognition is very important to most people. If volunteers do not get recognition for productive participation, it is likely that they will feel unappreciated and may stop volunteering with your program.

2. Give it frequently — Recognition has a short shelf life. Its effects start to wear off after a few days, and after several weeks of not hearing anything positive, volunteers start to wonder if they are appreciated. Giving recognition once a year at a recognition banquet is not enough.

3. Give it via a variety of methods — One of the implications of the previous rule is that you need a variety of methods of showing appreciation to volunteers.

4. Give it honestly — Don’t give praise unless you mean it. If you praise substandard performance, the praise you give to others for good work will not be valued. If a volunteer is performing poorly, you might be able to give him honest recognition for his effort or for some personality trait.

5. Recognize the person, not just the work — This is a subtle but important distinction. If volunteers organize a fund-raising event, for example, and you praise the event without mentioning who organized it, the volunteers may feel some resentment. Make sure you connect the volunteer’s name to it.

You will have to follow the link if you want the other 4 tips. The last tip reminded me of an embarrassing incident over 15 years ago when I was misquoted in a story about volunteers that made it sound like we used volunteers as cheap labor rather than that volunteers often provide a service which will often command a respectable wage. Thinking back on the incident and groaning a few years later, I realized it might have been better to focus more on what volunteers bring as individuals– mothering artists in the hospitality room, being as organized and motivational as a drill sergeant with a pleasant demeanor that made people forget how tired they were–rather than discussing them as a labor force. In many cases they are bringing the same passion for our cause as our employees are.

Stuff To Ponder: Volunteer Bill of Rights

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One of the many items I bookmarked to write on when I returned from my holiday break was an entry Robert Eggers did on the Volunteer Bill of Rights he helped institute at DC Central Kitchen. He said he took his inspiration from a concept championed by restaurant reviewers in the 1960s and 70s that diners had rights and didn’t have to take what was set before them if it was sub-par. (Hard to imagine there was a time when you didn’t send cold food back to the kitchen.) Eggers says this is what drove restaurants to offer better service and improved and expanded diners’ culinary knowledge to the point where we are now focused on the provenience of our food. One result he says is that every city now has great dining establishments rather than just a few cities.

In the same way the Internet provides a channel for customer driven feedback, Eggers feels that encouraging volunteer feedback and involvement will drive innovation faster than hiring expensive consultants. (DC Central Kitchen has 14,000 people volunteer every year which certainly does represent a lot of brain power.)

DC Central Kitchen’s bill of volunteer rights is:

ALL volunteers have the right to:
* Work in a safe environment.
* Be treated with respect by all staff members.
* Be engaged in meaningful work and be actively included regardless of any physical limitations.
* Be told what impact your work made in the community.
* Ask any staff member questions about our work.
* Provide feedback about your experience.
* Receive a copy of our financial information or annual report upon request.

They want their volunteers to ask the tough questions that will help them operate better, but Eggers says the middle right is the most important.

“….but the most purposeful of these is the one right in the middle—the right to “be told what impact your work made in the community”. THAT’S the kicker. We want, and think it’s critical, that every nonprofit in America be prepared to answer that question, in detail. No more fuzzy, feel good platitudes. No more bromides, brothers and sisters—it’s about facts and figures. Verifiable, Hard Core, Detailed Deeds.”

And following his philosophy of using the feedback of volunteers to make DC Central Kitchen run better, he solicits the assistance of the reader and offers some himself.

“We are an open source organization, so feel free to use this Bill of Rights in your shop. Add more rights if you see fit. If they rock, let us know so we can adapt our version. Call if you want and we’ll talk about how we trained our staff to translate talking to volunteers about these rights into opportunities to elevate the idea of what we are doing, together, so that folks can’t wait to come back—with friends, time and wallets in tow.”

Info You Can Use: Cost of Volunteering

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Hopefully if I have planned well, the next post you see will be written by me upon my return from vacation. I have sort of saved the best for last. In this 2005 entry, I covered a study about the costs and benefits of volunteering. I think the topic is still very relevant because people probably don’t examine whether they are using volunteers to their best effect and if the time, energy and materials invested in training a volunteer is at least balanced by the volunteer’s productivity. There is also the shifting expectations of volunteers about their experience.

An excerpt from the entry-

One very interesting observation that the study makes is that half of the participants in the survey were unwilling or unable to accept more volunteers at the time. “This finding fundamentally challenges the assumption that the only requirement to engage more citizens in volunteer service is an effective call to serve.”

Volunteering Your Way to #1

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I was listening to Andrew Taylor’s interview with Artsjournal.com founder/editor Doug McLennan today. During the interview McLennan mentioned all the ways in which organizations were creating online communities to help them achieve things. One of the ways he mentioned people’s contributions were rewarded was via a ranking system to show who had been most productive.

I started thinking about whether this might be a useful way for arts organizations to motivate volunteers. At one time, I had heard that creating contests and achievement awards for volunteers could be counterproductive in terms of motivating and retaining volunteers. I wondered if the new online rewards environment may have changed this. After some reading and thinking on the matter, I decided a ranking system is probably still not useful in many of the traditional functions of an arts organization.

One of the things I read which confirmed my recollection advising against rankings is that many volunteers are motivated by other factors than rankings. Also, different people have different ranges of ability. If someone is providing assistance because they believe in the organization but is in a situation where recognition is accorded to those who are hustling for first place, they may become disheartened. One suggestion I read was to have people compete against their own old milestones. Online communities have a certain anonymity that can insulate one from emotional investments. This may not be the case when a volunteer is working to benefit people and causes with which they can personally interact and experience.

There is also the issue that online contributions can be made on ones own schedule. Involvement and duration are self selected. Whereas many arts organizations engage volunteers during certain hours and events. There is also often a person acting as a gatekeeper determining who gets to contribute and when. A person striving to be number one may find time constraints and scheduling favoritism shown others inhibits their ambitions.

Scoring people for activities that aren’t constrained too much by time deadlines may be still possible. You can open up archives and newspaper/props storage and just let people go at it cataloging and organizing things on their own schedule. Though physically getting in each other’s way in cramped storage areas is also a problem that online activities don’t face now that most people have fairly speedy bandwidth.

If anyone has any feedback in terms of reward systems that were meaningful and didn’t alienate volunteers, ideas for ways to motivate volunteers given the expectations of the internet age or even tasks you can turn to the internet group mind to accomplish (like designing Drew McManus’ Twitter page) I would love to hear them.