I often tell people that it surprises me what postings take off. There are things I write that I think are really insightful that barely get any notice. Other posts that I just dash off after hours of trying to think of something pithy to write about will garner all sorts of attention.
I pretty much see it as a parallel for the whole non-profit arts experience so I don’t take it personally if I don’t get a lot of attendance at the stuff I deem to be brilliant masterpieces.
However, looking back at the posts that garnered the most attention in 2012, I am assured that my dreck isn’t rising to the top.
The most traffic by far went to my post Forget Dynamic Pricing, Use Placebo Pricing
The Next Most Visited Page was The About Me page (you like me, you really like me!)
But the second most visited post was Your Mouth Says Innovative, Your Pictures Say Status Quo
Third, is unexpectedly, Dramaturgy Is Everyone’s Responsibility. In the coming year I may have to explore the subject more often.
Fourth and Fifth were June’s Embracing The (Cost) Disease and last month’s Expectations Feed The Disease. I wrote about Baumol’s Cost Disease three times last year and two of those entries popped into the top 5 so apparently the subject is of some interest.
What I was most inspired by this year was an animated typographic video of Ira Glass’ advice about creativity. The post I included it in is a little long and doesn’t do justice to the frisson I experienced when I watched the video so I won’t link to it. However, I used the video in a couple presentations this year, including a middle school career day.
My favorite line is right near the beginning where he talks about how when you first start out, what you are making isn’t really all that good, “But your taste, the thing that got you into the game, your taste is still killer.”
Like Glass, I wish someone told me that when I was first starting out.