As I had mentioned yesterday, I had been looking forward to participating in the Society for Arts Entrepreneurship Education conference at Millikin University for a year due to their student run venture program which include in music publishing, a visual arts gallery, a theater space, a printing press, a publishing house, a printmaking studio and a radio station.
These are part of the Arts Entrepreneurship program, however the university has long had a philosophy of experiential learning. The essence of what many university faculty and staff members expressed over the weekend was that students were told not to wait for someone to give them permission, but to jump in and try an idea out.
The work the students are doing and the results being accomplished are very impressive. As you have probably guessed, I was very excited to see it all first hand.
While ideally the decisions and responsibilities for each of these ventures would be borne by the students, the extent to which this happens seems to range between ~80%-98%, dependent on the program.
For example, one of instructors in the music publishing area spoke of how much time running the music label took and his efforts to get the students to bear more of the responsibility. On the other hand, he noted students worked very autonomously in other parts of the music production program.
There was a session in which an information systems professor spoke of a project his students had done with the student run gallery as a client. His classes worked on many similar projects for other departments and some external clients. Noticing that these clients were left without software support at the end of every semester, students created a venture independent of any class to service the software.
The conference was held during the university’s Fall Break so unfortunately we really only got to speak with students involved with the Pipe Dreams Theatre venture and the Blue Connection visual arts gallery.
I brought my camera with me so I could take pictures of what I experienced, but looking at the images I realized that these places look like any other theater or gallery space you might find anywhere. There is nothing to distinguish them from any other such place. That is probably to the students’ credit that you can’t easily discern that they are in charge.
I did want to share this one image from a presentation the Pipe Dreams students gave. They made this sign so I don’t know if the course objective is officially “To run the company in the general direction of not into the ground.”
The work load is the same whether you are taking the class for one credit or three. Everyone does get paid. According to the instructor Sara Theis, the most people have been paid is about $120. Other times she has cut checks for around $2.50. This is all determined by the students.
Pipe Dreams seems to be the venture in which students are more involved and invested. They hire staff, they buy the equipment, do the marketing, write the grants, choose and cast the shows.
The space they occupy is slightly off campus. Other than the university covering the heat and the salary for the instructor, the students are responsible for everything in the building. When one season loses money, the next cohort needs to deal with the deficit.
What probably impressed me most was that the students involved with Pipe Dreams are mindful of what the next group will inherit and make long term plans for the viability of the organization. For example, I thought the requirement that a student be involved for three consecutive semesters before they could be part of the managing board was dictated by the instructor, Sara Theis. She assured me that was entire the students’ decision because they saw the need to ensure continuity.
These long term plans include replacing aging equipment. One of the things they mentioned was that it took about three cycles of students before they were able to get ETC to grant them new dimmer system for their lighting.
There was a disagreement about whether the theatre seating was acceptable or not. After learning from an audience survey that people were uncomfortable, they created a plan to purchase new seating.
When they do midnight shows for students, they conduct a risk assessment in advance and institute bag checks.
In a separate panel of current students and alumni of Pipe Dreams, the students were well aware of the value of the experience. They appreciated the opportunity learn to fail and fail a lot in the relative safety of a university setting. They were also pleased that they could walk into a job interview with some realistic experience on their resumes.
Another young woman said that the experience over the years completely disillusioned her about a career in the arts. She said she was grateful because she might have spent 7-10 more years pursuing a career and ending up miserable. I think it is to the program’s credit that they put students in a position where they can really come to that realization as a consequence of choices they freely made for themselves rather than through the direction/requirement of faculty.
They were proud of what they accomplished. One spoke of the way the cohorts he belonged to gradually changed the dynamics of the Pipe Dreams company from safe, pandering programming to the more challenging content they produce now.
Some of their marketing campaigns caused the university to institute new rules about how student events can be promoted. One of students said they make no apologies for trying out new ideas.
They also have gotten some flack from the Millikin Theatre program for snatching up valued members of the campus acting pool which I think is awesome.
While turnover of students impacted continuity, they said it also brought new perspectives and skillsets to address problems the company faced. They hold retreats every semester to help orient new students and one of their recent projects has been to create procedure manuals in each of the areas of responsibility to hand down to future generations.
Since this post is getting a little long, tomorrow I will offer some insights about some of the other student run ventures. The Blue Connection gallery provides a good contrasting examples to the Pipe Dreams venture.